35 new launches across fashion, electronics, homeware, and more to cart out this October

This October, there’s no shortage of new releases to treat yourself to. From an iridescent bath range to Nespresso’s new coffee machine, there’s definitely something for everyone.

So, get ready to splurge on some of these new treats and start shopping our round-up of all the latest drops we can’t wait to get our hands on this October.


1. MCM Colour Splash collection

MCM is taking us on a wild, colourful ride for the rest of the year as its latest drop features two digitally enhanced hues – Persimmon Orange and Vallarta Blue – as the hero colours of the collection. Together, these vibrant colours are ready to inject a modern and youthful palette into your wardrobe.

MCM’s new collection is available at MCM boutiques across Singapore and on Selfridges

2. Pomelo x Pantone collection

Pomelo has collaborated with Pantone to launch an eclectic 55-piece collection of bold essential wear inspired by Pantone’s most popular shades. This eye-catching collection includes pieces ranging from mood-boosting neutrals to more calming earthy tones as well as Pomelo’s signature lavender purple.

Made using sustainable cotton, these iconic colours are featured and finished with Pantone’s instantly recognisable logo. The collection is about more than creating a great look though, as the brands aim to help you empower yourself with these colours that speak louder than words.

The Pomelo x Pantone collection is now available on the Pomelo app, website, and in-stores.

3. G-Shock Skeleton series

G-Shock has released a new super cool Skeleton Mix Pack series featuring two G-SHOCK base models, the heavy-duty GA-900 and the revived DW-5900. GA-900TS models combine a translucent bezel and a nylon belt to create fresh designs and exquisite hues while DW-5900TS models have a transparent fluorescent face with special colouring that takes on a faint light when the EL backlight is turned on.

Not only are they super stylish, but the watches are also super functional as both designs feature world time and are equipped with a stopwatch and countdown timer. Also, the GA-900TS has a super illuminator, while DW-5900TS has EL backlight; making it easy for you to tell time even if you’re in a completely dark room.

The G-Shock Skeleton watches retail for S$219 each. They are available at all G-SHOCK stores and online.

4. G-Shock GMW-B5000PB

If Tokyo is always at the back of your mind, why not get a watch that reminds you of its skyline? The blue and purple hues in this G-Shock GMW-B5000PB watch were inspired by the beauty of Tokyo at twilight when light and darkness interplay.

The watch face is adorned with splashes of orange and light blue reminiscent of city lights illuminating as the sun sets in the background. Meanwhile, the bezel and band are hairline and mirror-finished, which enhances the texture of the metal while emphasising the interplay of multi-spectrum light.

The GMW-B5000PB is also perfect for technology lovers as it’s equipped with Mobile Link functions that pair via Bluetooth to a smartphone to access Internet time servers and ensure accurate time. Features like alarms and world time can be easily set from a paired smartphone, and the helpful reminders and phone finder function make it a very useful – and stylish – watch to own.

The G-Shock GMW-B5000PB watch retails for S$899 and is available at all G-SHOCK stores and online (only for CASIO ID members).

5. Old Navy’s activewear (and more!)

Fans of the American fashion brand, Old Navy, can rejoice because you can now find it on Zalora! Old Navy offers a range of trend-led apparel and accessories that is of high quality and accessible to everyone. So, you can definitely count on getting all the fleece, denim, activewear pieces that stay true to the American heritage which the brand is known for.

Shop Old Navy on Zalora.

6. Pazzion’s new footwear

Whether it’s loafers or sandals you’re eyeing, Pazzion’s new Fall/Winter collection will elevate anything from skirts and dresses to more androgynous looks that will have you scoring major fashion brownie points wherever you go.

The new Pazzion footwear collection is available now at all Pazzion outlets and online.

7. New Balance Jaden 574 Surplus

Combining actor-slash-singer Jaden Smith and New Balance’s commitment to the environment, the limited-edition Jaden 574 Surplus is a bold treatment of the iconic 574 silhouette that offers you a stylish and sustainable footwear option so that you can do good while looking good.

Made primarily from excess warehouse material stock, each pair of the limited-edition design is completely unique so you don’t have to worry about getting the same pair of shoes as someone else.

New Balance Jaden 574 Surplus retails for S$149 at Foot Locker and online at New Balance’s website.

8. Rimowa Personal Sling Clutch and Personal Hand Clutch

rimowa personal collection

Following the success of its Personal Cross-body Bag in polycarbonate (which has been made a permanent offering since its debut in 2020), Rimowa has expanded its Personal collection to include a set of practical accessories for those on the move. Two new unisex pieces – the Personal Sling Clutch and the Personal Hand Clutch – offer sleek solutions to daily needs.

The Rimowa Personal Sling Clutch is a versatile bag that can be worn multiple ways across the body, its streamlined design features a grooved aluminium shell with matte metallic pieces and a sporty-looking webbed strap emblazoned in jacquard with the coordinates of the brand’s historic home. Similarly, the RIMOWA Personal Hand Clutch features matte metallic pieces that mirror the design of RIMOWA’s iconic suitcases.

Find the all-new Rimowa Personal Sling Clutch and Personal Hand Clutch at all Rimowa stores islandwide on 21 October.

Home and living

9. Nespresso Vertuo Next

Nespresso has launched the new Vertuo Next – the first in the Nespresso line of machines to be made with 54% recycled plastic – as part of its innovative Vertuo range, together with the introduction of eight additional Vertuo coffee capsules to let you replicate a cafe experience from the comfort of your own home.

These eight new flavours include Orafio with cereal and caramel notes, as well as Toccanto which has candied fruit notes. What’s even cooler is that the machine has a barcode reading function that reads each capsule to deliver a perfect blend every time for you to enjoy your favourite coffee style easily.

And only for Vertuo Next, coffee lovers can enjoy a wider range of coffee portions as the machine brews five different cup sizes, ranging from espresso (40ml) to carafe (350ml). Time to be your own personal barista at home with the Vertuo Next machine!

The Nespresso Vertuo Next retails for S$328 and comes in three colours: Cherry Red, Dark Grey, and Rich Brown. The machine is available at Nespresso boutiques and counters across Singapore and online

10. Silky Miracle bedding and homewear

Luxury home and lifestyle brand Silky Miracle has arrived in Singapore with its range of luxury bedding and loungewear artfully crafted with the brand’s finest silk. Offering luxurious, one-of-a-kind home collections designed by in-house artists, the products are all handmade by expert craftsmen using top quality, raw silk to ensure the perfect consistency of all raw silk in every product under the brand’s umbrella. The result is Silky Miracle’s signature light, smooth, and lustrous fabric that’s comfortable to wear and to rest on.

Silky Miracle is located at 13 Dempsey Road, #01-03, Singapore 249674. For more information about Silky Miracle, click here.

11. HOW Bottle

You can now drink hydrogen infused water safely with HOW Bottle, which utilises a technology that produces 100% pure and safe hydrogen-rich water without by-products such as ozone, chlorine, and other oxides, which can be detrimental to your health. With just a touch of the button, you’ll be able to turn regular water into fresh, hydrogen-rich water.

What do you get from drinking Hydrogen Optimized Water? Well, benefits include neutralisation of free radicals, the building of stronger immune systems, suppressing inflammation and growth of cancer cells, preventing brain damage, promoting gut health as well as protecting vital organs such as the liver, lungs, and the heart. In addition, it also helps to promote a clearer complexion and slows down signs of physical ageing.

HOW Bottle retails for S$299 at ONLY Aesthetics outlets and online.

12. ESSENCE home scents

Working from home for too long can be taxing mentally and the last thing you need is for your home to smell funky and uninspiring. To prevent that from happening, you can try ESSENCE, a brand new in-house scent and homecare label by Nana & Bird, a brand that’s been long known for its apparel… until now.

After years of customers’ feedback and sharing on how much they loved the scent of the Nana & Bird store, founders Georgina and Chiew Ling have partnered with Singapore-based essential oils company, Ollie, to develop the brand’s bespoke store scent, Renew. Formulated with pure, natural essential oils from farmers and distillers worldwide, this chemical-free blend allows one to now bring home the ‘essence’ of Nana & Bird.

ESSENCE Renew range includes a room mist retailing for S$25 (50ml), an essential oil retailing for S$25 (10ml), and an aroma roller retailing for S$18 (10ml). There’s also an ESSENCE Renew Kit which is priced at S$60 for all three products. Shop ESSENCE by Nana & Bird here.

13. Disney x Mayer’s exclusive Mickey Loves Singapore collection

Calling all Mickey Mouse fans! Don’t miss this exclusive Disney x Mayer Mickey Loves Singapore collection, which features our two favourite characters in iconic locations in Singapore such as traditional shophouses and even taking a rickshaw ride. Spot Mickey and Minnie on the side of a Mayer Air Fryer (S$199) and Multi Cooker (S$99) and even amongst the shophouses on the Mistral Air Purifier (S$98).

If you can’t bear to leave home without Mickey and Minnie, the Mistral USB Rechargeable Fan (S$39.90) is the perfect pocket-sized fan that will keep you cool on the go.

The exclusive Mickey Loves Singapore Collection is available at all Mayer showrooms islandwide and online, while stocks last.

14. Thermos Hello Kitty collection

Calling all Hello Kitty fans! Recharge and refresh with Hello Kitty by your side as Thermos Singapore launches the new JNR-500HKS Sanrio Hello Kitty One-Push Tumbler and SK-3021HKS Sanrio Hello Kitty Stainless King Food Jar with Folding Spoon. In vivid classic red, blue and white, a meal or drink transforms into a delightful affair for Hello Kitty lovers both young and the young at heart.

Featuring the signature features of Thermos products, the light-weight 0.5L JNR-500HKS Sanrio Hello Kitty One-Push Tumbler is leak-proof with a one-push button and lock ring, ideal for active children and adults.

Meanwhile, pack home-cooked meals or takeaways from cafes or hawker stalls with the Thermos SK-3021HKS Sanrio Hello Kitty Stainless King Food Jar with Folding Spoon, now in a bigger capacity of 0.71L. Share a portion of your treats with friends too with a bowl converted from the lid.

Sanrio Hello Kitty One-Push Tumbler retails for S$55 and can be purchased on LazadaShopee, and Qoo10.

15. WMF Perfect Premium Pressure Cooker

wmf pressure cooker

In case you didn’t know, cooking in a pressure cooker reduces cooking time by up to 70%. That’s because a pressure cooker can do in a quarter of an hour what a normal pan needs 40 minutes for, making it a great culinary lifesaver when you’re in need of a quick meal.

To add one into your kitchen arsenal, look no further than the WMF Perfect Premium Pressure Cooker that now comes with Perfect Control technology for easier removal, disassembling, and cleaning. It also comes with a German-engineered TransTherm universal base and an all-in-one control knob, so that you can instantly and conveniently control all settings with just one hand while your meals cook safely in the pressure cooker.

Prices range from $499 (4.5L) to $699 (6.5L + 3L). You can find WMF Perfect Premium Pressure Cooker at major department stores across Singapore and online at Amazon and Lazada.

Personal Care

16. LUX L’Art Du Bain Celestial Escape range

Slip into the wonders of the milky way and indulge your senses in a magical journey with the limited-edition LUX L’Art Du Bain Celestial Escape range, which translates to LUX The Art of Bathing – a bath and body care range inspired by the glistening starlight and alluring Milky Way.

The LUX L’Art Du Bain Celestial Escape range contains the first ever mood enhancement fragrance technology to enhance your overall mood and well-being. Expect superior moisturising and mood-elevating benefits, and an irresistible aesthetic with iridescent hues – making it perfect for the ‘gram.

The LUX L’Art Du Bain Celestial Escape range is now available exclusively at selected 7-Eleven and Watsons outlets and online at ShopeeLazada, and RedMart.

17. SHOLAYERED fragrances for body, hair, and home

Japanese fragrance brand SHOLAYERED recently arrived on our shores and brings with it its iconic scents that evoke tranquillity and simplicity in a series of fragrances for body, hair, and home.

Inspired by Japanese heritage and culture, the assortment of clean, light, and minimalistic fragrance profiles are made to be layered to enhance your mood. We are especially in love with the body fragrance range, which includes the Body Spray, Crème de Cologne, Crème de Parfum (pictured), and Body Lotion in aromas such as Olive Vodka, Sugar Lychee, Fresh Pear, and Orange Blossom.

For the home, the Diffuser, Fabric Freshener, and Fabric Softener will lightly veil your home sanctuary in the same relaxing fragrance all day long. You can also check out the Fabric Mask Spray, which is a recent addition to the range that is made to refresh and deodorise reusable coverings.

Discover the world of SHOLAYERED and its many tranquil scents at Takashimaya (Level B1) and Walking on Sunshine (selected products only) as well as SHOLAYERED’s official website and Shopee.

18. FOREO Issa 3

You may be well-versed in FOREO’s array of compact handheld skincare devices but did you know that the brand’s range of electric toothbrushes is equally as popular too? FOREO Issa 2, for example, even made its Hollywood debut when it was selected by the makers of Star Trek: Discovery to star in the first season.

Joining the Issa family is Issa 3 that’s said to be the world’s first silicone sonic toothbrush. A four-in-one complete oral care for your teeth, tongue, cheeks, and gums, it boasts sonic bristles that are 10,000 times more hygienic than nylon-bristled brushes and its pulsations are adapted to be even softer for ultra-comfortable handling, and the smoothest brushing experience ever.

FOREO Issa 3 Electric Toothbrush retails for S$246 at FOREO’s official e-storeMothersworkZaloraLazadaTANGS, and Takashimaya.

19. Listerine PocketMist

listerine pocketmist breath spray

Oral hygiene is always important, but it’s even more so now that maskwear is mandatory. For clean, fresh breath even when on the go, you can have a portable breath spray like the Listerine PocketMist that kills 99.9% of bad breath-causing germs and give you fresh, clean breath with just two (or three) spritzes.

Get the Listerine PocketMist at S$6.90 at major supermarkets, pharmacies, and e-commerce platforms – click here for more details.

20. ZenyumSonic Toothbrush

zenyumsonic toothbrush

Looking for a quality electric toothbrush without breaking the bank? Stop the search, because the ZenyumSonic Toothbrush checks all the boxes for you. At 33,000 vibrations a minute, the ZenyumSonic is almost 10 times faster than electric toothbrushes, and 100 times faster than manual ones, giving you a more efficient clean. It also lets you choose between three modes – Clean, Gentle, and White – depending on your preference.

On top of that, the ZenyumSonic is set to last two minutes per session and to assist you, you’ll hear beeps every 30 seconds so you know when to glide to another part of your mouth. Comes in five colours: black, white, pink, green, and blue.

The ZenyumSonic Toothbrush retails for S$89.90 online.

21. Lifebuoy

Lifebuoy has created two new refreshing fragrances for its Antibacterial Instant Foaming Handwash – Gentle Peach and Moisturising Aloe Vera. The Lifebuoy Foaming Handwash is not just gentle on the skin but it is also non-drying, ensuring that your hands will stay moisturised, hydrated, and nicely scented.

Lifebuoy Antibacterial Foaming Handwash Aloe Vera retails for S$3.95 and is available in Cold Storage, FairPrice, Giant, Guardian, Sheng Shiong, Watsons, Lazada, RedMart, and Shopee.

Food and beverages

22. The Happy Moo

Photo: @thehappymoo.sg/Instagram

Coming straight from Andrew Lim, the world’s first commercial shaker beef jerky producer, we have a healthy snack that you are bound to love. Taking over 17 hours of preparation time, The Happy Moo is hand-crafted and marinated for over 12 hours in a concoction of all-natural herbs and spices, then is finally slow-cooked to tender perfection.

Each bag of jerky comes with a separate pack of all-natural seasoning inspired by popular Asian flavours such as Mala and even Truffle. With the seasoning coming in a separate pack, you get to control how much flavour you want in your jerky. Just add in the seasoning, #ShakeThatMoo, and enjoy!

The Happy Moo Shaker Jerky retails at S$17 online.

23. The Kettle Gourmet’s new popcorn flavours

If you love popcorn, then you are going to love this local twist put on it. The Kettle Gourmet has announced the launch of two new regional flavours – Pulut Hitam and Fish Head Curry. As part of the Crazy Asian Series, these new variants will join Kaya Butter Toast, Chilli Crab, Nasi Lemak and Chicken Floss.

The Kettle Gourmet’s new popcorn flavours retail at S$5 (65g) and S$15 (320g) each. You can get them on The Kettle Gourmet’s website as well as online retailers Shopee, Lazada, Redmart, GrabFood, PandaMart, and Qoo10.

24. PastaMania Ready-To-Eat Pasta Sauce

If you can’t go out to PastaMania, why not bring PastaMania into your home? PastaMania has introduced their Ready-To-Eat Pasta Sauce Packets in the flavours of Beef Bolognese and Beef Meatballs.

Simply enjoy it with your favourite pasta, noodles or rice, or enhance your quick meal with your favourite toppings for quick and satisfying meals on busy days at home, or to satiate that midnight pasta craving.

The Ready-To-Eat Sauce Packets are now available at FairPrice Finest Gourmet at Balmoral Plaza and selected FairPrice Finest stores.

25. Pokka Premium Peppermint Mocha

pokka limited edition peppermint mocha drink

Brewed from specially selected gourmet coffee beans, you can expect a freshly brewed, aromatic cuppa from Pokka in the form of the new ready-to-drink Premium Peppermint Mocha.

Developed right here in Singapore, the Pokka Peppermint Mocha Coffee is brewed to perfection for the local taste buds to enjoy ahead of Christmas. Enjoy 500ml of the creamy, minty, and delicious goodness that you have long been waiting for, anytime and anywhere you want!

Pokka Premium Peppermint Mocha retails for S$2.40 per bottle at all 7-Eleven stores for a limited time only. From now until 26 October, purchase two bottles of Premium Peppermint Mocha from 7-Eleven to redeem an exclusive reusable metal straw set (while stocks last). 

26. MILKLAB Oat Milk

Perfect for those who are health-conscious, Australia’s MILKLAB Oat Milk is now available in Singapore through select participating cafés and foodservice outlets. MILKLAB Oat Milk is versatile enough to create the perfect hot and cold beverage, and is the new creamy alternative to dairy milk with 100% Australian oats, offering a rich and creamy mouthfeel and a texture similar to full-cream dairy to produce the perfect pour.

MILKLAB Oat Milk retails in selected participating cafés and foodservice outlets as well as selected e-commerce platforms, click here for more details.

27. Lyre’s non-alcoholic spirits

Whether you’re looking for a thirst quencher on a rainy afternoon or for your horror movie night this Sober October, you can’t go wrong with Lyre’s new Dark Ready-To-Drink (RTD) flavours – Dark ‘N Spicy and American Malt & Cola.

Dark ‘N Spicy pays homage to the classic Dark ‘N Stormy, featuring appealing aromas of young ginger, ginger beer, and lime zest. American Malt & Cola, a nod to the iconic Whiskey and Coke, is a blend of Lyre’s American Malt and premium Cola.

To enjoy these drinks, simply chill them beforehand. For a more decadent drop, decant the contents into a classic highball and add plenty of ice.

Lyre’s non-alcoholic spirits retail for S$156 (24 cans) online.


28. Jabra Elite earbuds

Jabra has recently introduced a new generation of wiresless earbuds – the Elite 7 Pro, Elite 7 Active, and Elite 3. The Elite 7 Pro offers ground-breaking call performance with the new Jabra MultiSensor Voice technology, featuring a longer battery life with nine hours non-stop play time.

On the other hand, the Elite 7 Active offers the best grip for an active lifestyle with new Jabra ShakeGrip technology. Finally, Elite 3 offers rich sound quality and clear calls at Jabra’s lowest ever True Wireless price point.

The Jabra Elite 7 Pro retails for S$318 while the Elite 7 Active retails for S$268, and both will be available from 15 October onwards. The Jabra Elite 3 is priced at S$128 and is currently available for purchase here.

29. Samsung Galaxy A52s 5G

If you’ve been on the hunt for a new phone while keeping to a budget, the new Galaxy A52s 5G is just for you. With an upgraded Snapdragon 778G processor as well as various camera modes, you can shoot your best photos with ease and also enjoy improved gaming and entertainment performance.

The Galaxy A52s 5G features IP67, making it dust and water resistant, and may withstand up to 1m water for up to 30 minutes. You can choose between four trendy colours, including Awesome Black, Awesome White, Awesome Violet, and Awesome Mint.

The Samsung Galaxy A52s 5G retail for S$548 and are available at telecommunication providers and (M1, Singtel, and StarHub), Samsung Online Store, Samsung Experience Stores, and Samsung Official Stores in Lazada and Shopee.

30. Samsung Galaxy M22 LTE

Make more memories and stress less about storage with Samsung Galaxy M22 LTE that lets you enjoy snapping moments that matter with the multiplayer Quad Camera that features a multiple high quality camera.

You can also take stunning selfies with the Galaxy M22’s 13MP Front Camera that features more of you and less of the background. The Galaxy M22 LTE combines Octa-core processing power with up to 6GB of RAM for fast and efficient performance. In addition, with 128GB of internal storage and support for expandable storage of up to 1TB, you can worry less about running out of space.

The Samsung Galaxy M22 LTE retails for S$275 on Shopee.

31. OtterBox iPhone 13 cases

In conjunction with the launch of Apple’s iPhone 13 series, OtterBox has a wide range of protective cases to meet the needs of Apple users everywhere. The rugged Defender Series, versatile Commuter Series, slim Symmetry Series, cute and functional Otter + Pop, and the sophisticated Strada Series make up a full line-up of cases to cover new iPhone 13 devices from daily drops and bumps.

OtterBox also offers cases for MagSafe, with the Defender Series XT and Symmetry Series+. With a wide selection of colours and graphics, there’s bound to a style that will suit you. OtterBox also offers Amplify and Alpha Glass screen protection to keep the display free of scratches.

The OtterBox cases are now available online.


32. Berocca

Need a perk-me-up to help you power through work the entire day? You can count on Berocca’s effervescent tablets to get the job done, and it’s not available in a new mango flavour. Power-packed with a unique combination of 12 essential vitamins and minerals, these convenient and mighty effervescent tablets help release energy and reduce tiredness and fatigue – all while tasting great and refreshing!

Berocca retails for S$16.70 (15 tablets), S$29.85 (30 tablets), and S$41.90 (45 tablets). Find it at Cold Storage, Guardian, NTUC FairPrice, Unity, and Watsons as well as online at Berocca’s website, Lazada, and Shopee.

33. Eye Care For All

Our eyesight is one of our most important senses and most of us rely on our eyes to see and make sense of the world around us. While we know the importance of sight, we still tend to neglect our eye health which is why ophthalmologist and eye surgeon Dr. Claudine Pang, who is the medical director of Asia Retina Eye Surgery Centre and founder of non-profit organisation Eye Care Without Borders, has been on a mission to spread awareness about taking care of our eyes.

Inspired by the questions received frequently from her patients regarding common eye issues, she’s written Eye Care For All, an easy-to-read, illustrated guide that culminates basic eye care tips and information on eye concerns and conditions.

Launching in conjunction with Vision Awareness Month and World Sight Day this October, Eye Care For All is now available at leading bookstores and newsstands, in soft cover (S$5) and hard cover (S$25) versions. Proceeds from the sale of the hard cover will go towards the charitable efforts of Eye Care Without Borders to empower the public to contribute to underprivileged communities.

Sportswear and equipment

34. Wristband Towel

For most of us who work out whether indoors or outdoors, we’re pretty sure you face the same issue as we do when it comes to our gym towels: where do we exactly put it when we go about our fitness routines so that it’s within reach but doesn’t get exposed to hidden germs on surfaces?

To resolve this problem, meet the Wristband Towel (WBT). Say goodbye to struggling to find a place to leave your towel or leaving your towel on germ-infested surfaces with the WBT strapped around your wrist.

Yes, this fully functional towel can be wrapped around your wrist securely as a wristband – all you need to do after is unstrap it to use as a towel!

The Wristband Towel retails for S$7 and can be purchased here.


35. LEGO Ideas Fender Stratocaster set

Music lovers, rejoice! Show your love for the tunes by assembling the iconic Fender Stratocaster guitar with the new LEGO Ideas Fender Stratocaster set that even comes with accompanying foot pedal and amp. To learn more about the toy guitar, check out our article here!

The LEGO Ideas Fender Stratocaster set retails for S$179.90 at all LEGO Certified Stores islandwide.