This store at Plaza Singapura looks just like a very popular Korean accessories shop called Sigong-gan

Rustic wooden shelves filled with endless rows of classy, minimalist jewellery pieces, all nestled in a zen-looking store that’s inspired by nature along a buzzing shopping street in Hongdae, South Korea.

Sounds and looks familiar? Well, that’s none other than the iconic Sigong-gan jewellery store that has become a must-visit for any tourists visiting Korea.

We definitely remember a time when our Instagram homepages were spammed with countless postings of this aesthetically pleasing store, so much so that it’s literally become a mini tourist attraction if we can say so ourselves!


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A post shared by Davi Suyeon LIM (@limrury)

For the uninitiated, Sigong-gan is an accessories sanctuary for those who enjoy adding new, affordable pieces to their ever-growing jewellery collection.

While we can’t exactly hop onto a plane to Korea right now to check out the popular jewellery store in person, we think we might have come across a store boasting a similar interior right here in Singapore!

Image credit: @97.lmg on Instagram

We first spotted the newly opened Wanderlust x Playdress store in a video posted by a RED user.

Decked out in similar wooden shelving, the store is lined with an abundance of affordable jewellery that will have you spoilt for choice as you browse through everything from rings and earrings to necklaces that won’t break your bank.

The resemblance of the two stores is so uncanny, we honestly wouldn’t able to tell the difference just by looking at the pictures!

Image credit: @97.lmg on Instagram

So, where exactly is this jewellery heaven located? Well, you will find it within Plaza Singapura and it’s part of a brand new lifestyle collection by local fashion label, Playdress.

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A post shared by PLAYDRESS (

The brand’s exclusive Wanderlust x Playdress outlet can be found on level one of the mall, right opposite Starbucks.

Now that we’ve shared this hidden gem with you, it’s time to make a trip to Plaza Singapura to take some #OOTD snaps around the store – and also treat yourself to some wallet-friendly jewellery as well!

Feature image: @97.lmg on Instagram