It’s time to put away all of your Christmas snacks and it’s time to finally purchase the next round of treats to indulge in this festive season that is approaching us in less than a month. We’re talking about Chinese New Year (CNY) goodies, of course!
Chinese New Year Goodies From Well-Loved Bakeries
KELE
Kele, Singapore’s beloved maker of renowned pineapple tarts, adds a playful twist to tradition with its Chinese New Year 2025 Pokémon Special Collection. By blending the magic of Pokémon with their signature baked delights, Kele creates a festive bundle that appeals to foodies, collectors, and fans alike.
This year’s collection combines vibrant Pokémon-themed tins and collectible items with traditional flavours to deliver joy and nostalgia. Perfect for sharing with loved ones or keeping as treasured mementoes, these treats are crafted to spread happiness this Lunar New Year.
The Mega Bundle Set (S$118; early bird promotion) offers an indulgent experience, featuring two Pokémon-designed tins filled with Kele’s Traditional Pineapple Tarts and Golden Pineapple Balls. It also includes a Pokémon Souvenir Box with six unique flavours — Traditional Pineapple Tart, Sweet Potato, Rose, Jade, Cheese, and Golden Pineapple Ball — alongside a sleek Pokémon thermos flask and a charming Pokémon tote bag, making it the ultimate set for collectors.
For a more compact option, the Twin Bundle Set (S$67.60; early bird promotion) provides double the delight with Pokémon-themed tins packed with Kele’s Traditional Pineapple Tarts and Golden Pineapple Balls, perfect for snack enthusiasts.
Beyond Pokémon, Kele’s 2025 Festive Collection celebrates the Lunar New Year with elegantly designed golden tins filled with irresistible treats. Indulge in exclusive cookie tins featuring beloved classics like Love Letters and Kuih Bangkit Cookies, alongside Kele’s iconic pineapple tarts and balls in exciting new flavours.
This year’s highlights include a collaboration with Whittard of Chelsea, resulting in two tea-infused creations: Earl Grey Pineapple Tarts and English Breakfast Pineapple Tarts. Additional limited-edition flavours, such as Golden Osmanthus, Matcha, and Golden Cheese, add a luxurious touch to the festive lineup.
Whether for gifting or sharing, these limited-edition delights are a perfect way to spread joy this Lunar New Year. Act fast to make these exquisite goodies a part of your celebrations!
KELE is located at Chinatown and Jewel Changi Airport. See locations here. You can also make your purchase online.
Thye Moh Chan
With over 80 years of heritage, Thye Moh Chan 泰茂栈 brings a masterful blend of tradition and innovation to the Year of the Snake. Known for their artisanal Teochew pastries, this year’s collection is perfect for both gifting and sharing, featuring standout items that embody festive joy.
The Salted Egg Pastry Cookie 金福咸蛋酥 (S$9.80 for 5 pieces) is a new addition to the lineup, elevating the beloved salted egg trend with its refined balance of richness and crunch. Each cookie, made with premium salted egg yolk paste and golden butter, is topped with white sesame seeds, offering a delicate yet addictive treat.
Shaped like auspicious ingots, the Golden Ingot 黄金元宝 (S$20.80 per box) combines tradition with a modern twist. These golden-hued pastries are filled with a fragrant longan pineapple paste that balances sweetness and tartness beautifully, making them a thoughtful and delicious gift.
The Bak Kwa Tau Sar Piah 金钱肉干饼 (S$20.80 per box, U.P. S$22.80) takes Thye Moh Chan’s signature salty tau sar piah to new heights by incorporating smoky strips of premium bak kwa into the mung bean paste filling. Encased in buttery pastry, each piece delivers a medley of textures and flavours, creating a delightful snacking experience.
Another highlight is the Golden Joy 四点金 (S$22.80 per box), a returning favourite that lives up to its name as a prized festive choice. This layered pastry combines velvety red bean paste, fragrant pork floss, pillowy mochi, and premium salted egg yolk to create a harmonious blend of sweet and savoury notes, leaving a lasting impression on loved ones.
The collection also includes time-honoured favourites like the delightfully crisp Phoenix Egg Roll 凤凰卷 (S$10.80 per box), the aromatic Fortune Yam Cake 香芋贺年 (S$22.80), and the golden-hued Prosperity Pumpkin Cake 金玉满堂 (S$22.80), all of which are ideal for festive gatherings with family and friends.
For those who love cookies, Thye Moh Chan’s range offers something for every taste. The tropical flavours of Mini Ondeh Ondeh 斑兰椰子酥 (S$15.80 per bottle) and the symbolic Mini Pineapple Pastry 旺来酥 (S$15.80 per bottle) are sure to please.
Indulge in the decadent Chocolate Sea Salt Cookie 海盐巧克力脆饼 (S$15.80 per bottle) or the nutty richness of Cashew Nut Cookie 腰果酥 (S$15.80 per bottle). Alternatively, opt for the light and airy Snowflake Delights 雪花乐酥 (S$15.80 per bottle).
To make sharing even more enjoyable, a special bundle deal offers any two bottles of cookies for $28.80 (U.P. $31.60).
Traditional goodies complete the festive lineup, including the timeless Love Letters 蛋卷 (S$22.80 per tin) and savoury Prawn Rolls 虾米卷 (S$18.80 per tin), both essential treats for Lunar New Year celebrations.
The collection is available at all Thye Moh Chan outlets and through GrabFood from now until 12 February 2025.
The Marmalade Pantry
The Marmalade Pantry’s specially curated range of Lunar New Year treats are perfect for gifting or indulging with loved ones.
The Golden Trio Collection (S$75) is a standout gift set features two new cookie flavours – Pineapple Shortbread and Miso Peanut Cookies – alongside the signature Traditional Petite Chicken Bak Kwa. These delectable treats are elegantly presented in a limited edition three-tiered airtight tiffin, adorned with The Marmalade Pantry’s signature pink and teal hues. Perfect for gifting and repurposing, the tiffin is also available separately for S$45.
You can also look forward to other a la carte cookie jars (S$12 each). Perfect for smaller gatherings or personal indulgence, new cookie offerings such as the Salted Milo Dinosaur Cookies and Cereal Coconut Butter Cookies are packaged to preserve their freshness and flavour.
These Chinese New Year goodies are available from now till 3 February at all outlets and online.
Baker & Cook
Ring in the Chinese New Year with Baker & Cook’s artisanal treats, thoughtfully crafted to infuse your celebrations with joy, prosperity, and a touch of indulgence.
Baker & Cook reimagines the beloved pineapple tart with their buttery Pineapple Shortbread. This modern twist features a golden, crumbly shortbread shell with a tangy pineapple filling at its heart. Rich and indulgent, each bite symbolises wealth and success – an ideal treat to usher in a prosperous year ahead.
The Cinnamon & Walnut Choco Chip Cookies, on the other hand, add warmth and comfort to your festivities with a delightful blend of rich chocolate chips, crunchy walnuts, and hearty oatmeal. Fragranced with a hint of cinnamon, they strike a perfect balance of sweetness and spice, making them an irresistible choice for the season.
Can’t decide? The Golden Duo pairs these festive delights into one irresistible bundle. Whether you’re gifting or indulging at home, it’s a surefire way to spread cheer.
These two cookies are available from now till 31 January at all Baker & Cook outlets and online.
Chinese New Year Goodies From Luxury Hotels
PARKROYAL COLLECTION Marina Bay
Indulge in Peach Blossoms’ handcrafted festive Lunar New Year cookies, perfect for both gifting and enjoying with loved ones during the celebrations. These delectable treats bring joy and prosperity to every gathering.
The Golden Pineapple Balls (S$39.80) are a symbol of prosperity, with their buttery, melt-in-your-mouth texture and a perfect balance of sweetness.
For a delightful combination of sweet and savoury, the Caramel Mixed Nuts (S$43.80) offer a luxurious flavour profile that will satisfy every craving.
If you’re in the mood for something savoury, the Pork Floss Cookies (S$39.80) provide a rich, flaky texture, while the Spicy Prawn Rolls (S$35.80) add a delightful crunch with a spicy kick that’s sure to excite the taste buds.
Completing the collection is the Crispy Almond Cookies (S$35.80), a buttery and nutty favourite that never fails to please.
Order online or email promotions.prsmb@parkroyalcollection.com.
Grand Hyatt Singapore
This Lunar New Year, indulge in a sophisticated array of festive goodies from The Shop at Grand Hyatt Singapore, where time-honoured recipes meet exceptional craftsmanship. With a focus on quality and flavour, their collection promises to elevate your celebrations, whether you’re sharing them with loved ones or gifting them to friends and family.
Leading the lineup are their Signature Pineapple Rounds (S$50) and buttery Cashew Cookies (S$38), both crafted to perfection to embody the festive spirit. For traditionalists, the rich and velvety Original Kueh Lapis (S$58; 1kg) and its luxurious counterpart, the Prune Kueh Lapis (S$68; 1kg), offer indulgent slices of nostalgia.
Those with a penchant for cookies will delight in the festive Red Velvet Cheese Cookies (S$38), as well as timeless classics like the Original Love Letters (S$38), crumbly Almond Sugee (S$38), and melt-in-your-mouth Kueh Bangkit (S$38). For a savoury touch, the addictive Prawn Rolls (S$28) are an irresistible crowd-pleaser.
Orders are available on The Shop’s website.
The Ritz-Carlton Millenia
Welcome the Year of the Snake with Colony Bakery’s curated collection of prosperity goodies, perfect for joyous reunion celebrations or thoughtful gifting.
Colony Bakery presents a variety of artisanal treats, including:
- ‘Ong Lai’ Pineapple Tarts (S$58): A sweet and buttery tribute to prosperity.
- ‘Flower Blossom’ Butter Cookies (S$48): Delightfully buttery and visually stunning.
- Chilli Prawn Rolls, Kueh Bangkit, Sugee, and Cashew Nuts Cookies (S$30 each): All elegantly packaged in Peranakan tins for a nostalgic touch.
- Mandarin Lychee Tart (S$32 for 3 pcs): A harmonious blend of lychee jelly, mandarin mousse, and vanilla sponge cake.
- Strawberry Tart and Tropical Tart (from S$32): Whimsical treats with vibrant fruity flavours.
Order online or email rc.sinrz.bakery@ritzcarlton.com. These goodies are available from now till 12 February 2025.
